| Donna's ebiz blog |
How To Use Leverage To Multiply Your Income TenfoldHow to Use Leverage to Multiply Your Income Ten FoldIf you have not heard the term leverage already, let me explain briefly what it is. It is the power to act effectively using existing knowledge, money or something else in a manner that results in a chain reaction of greater success. For example, using the same effort to find joint venture partners and affiliates could end up in multiple sales rather than one sale at a time. You first need to determine the tasks that you need to concentrate on to build your own business and determine what actions are needed to achieve these tasks. Then think of ways that you can incorporate leverage into these tasks to make sure your actions are as effective as possible. If you look at the reality of things, you are never going to get anywhere very fast if you decide to take on every business task yourself, in fact you are likely to get bogged down very fast, so the way to leverage this is to outsource. You can only manage so many actions a day - you must decide what you are best at and outsource the rest. Now to begin with, you may not be able to afford to pay other people to do things for you. To deal with this, see if you can get your friends, family or neighbors to help you, you can return the favor at a later date when you are rolling in it! If you don't know anyone who can help, then you are going to have to, excuse the phrase, network your ass off! You can do this by networking on forums, searching on the Internet for people owning related websites, browsing social networking sites and emailing your favorite marketers for advice. Get to know people, build relationships with them; you never know what the outcome will be unless you try. The art of leverage can also be used to build your traffic, as mentioned earlier finding joint ventures and affiliates are ways of getting more traffic to your site with the same effort as going for one sale. Continuing to contact people on a daily basis, offering your assistance, support and friendship will build mutually satisfying relationships that alone could help multiply your income ten-fold! Remember you can leverage actions to get good results but leveraging excuses isn't going to get you anywhere. Resource Box: For more ways you can leverage your actions to get your own six figure salary, visit http://www.postlaunchprofits.com/special/?thankyou-page=7613 for a free ebook that both expands your mind and profits. _______________________________________________________________ http://www.bizzyblogz.com/DonnaZ 1:28 AM - Monday, December 10, 2007Post Launch ProfitsYou Know Your Info Product Could be the Next Hot Seller. Now Make SureIt Is! To start with you need to be prepared to put some effort in, as we all know nothing comes for easy but following this system will make the ride a whole lot smoother. First you must have achievable goals and stick to them like the proverbial glue. A general plan without goals is like wandering around a maze in circles and it�s unlikely you�ll find your way out. So plan out things like, how many sales you want to achieve in a day/week/month and set daily actions in place to help you get there. Never forget your goal is your end target and that you can achieve it. One of the main pieces of advice I can give you is don�t go for one sale at a time. By putting all the effort you use for one sale into finding a joint venture will give you multiple sales for the same amount of work. Spend the majority of your days trying to find joint venture partners for your product instead of places you can put ads that attract one or two sales. The same principle applies when finding affiliates for your product. Yes you must have an affiliate program because if you don�t you are leaving a whole lot of cash on the table. Although some additional marketing presence can be achieved by writing articles, having a signature on your email or forum posts and creating press releases so don�t desert this route altogether. These particular methods might even attract joint venture partners and relationships that can be developed. Another great thing to try is find a mentor. It is one of the best things you can do to help yourself, as they will guide you and give you impartial advice in every type of business decision you have. They can fast track you to success without the steep learning curve. Remember mentors have mentors too, so that you can get a whole wealth of information filtered right through from the biggest Internet Gurus down to new people coming onto the Internet fold, Lastly a great that tip that will serve you well is treat your website like a business not a hobby, as investments in things like decent sales copy will have a massive impact on overall sales. If you don�t have the kind of money available to buy this, you could offer your time, services, and products as payment for it. As with anything in life, if you don�t try, you won�t get what you want. Never stop trying and that success will be within your grasp very soon. Resource Box: Every now and again an ebook will appear on your computer screen and make it crystal clear what you need to do to be successful. It's not very often that they are free and contain this invaluable information but you can find such an ebook here http://www.postlaunchprofits.com/special/?thankyou-page=7613 _________________________________________________________ http://www.bizzyblogz.com/DonnaZ 1:21 AM - Monday, December 10, 2007Make Money Working From HomeMAKE $$$ BY SELLING JDPremium Products!!! http://DonnaZ.jerkydirect.comEarn $$$ On a Monthly Basis for each bag of jerky or Toxic Free Radiance product that is ordered from YOUR own Website. JD Premium Products, Jerky Direct, is a company developed by a team of Professionals that have YEARS of Experience with both the meat snack industry and direct sales marketing. The founder of JD Premium Products was also the Founder of King B Jerky and a founder of Melaleuca. Both of these businesses have turned into Multi-Million Dollar Companies. With JD Premium Products, You have the opportunity to not only get Premium Quality, All Natural jerky and Quality Natural Products delivered to your door, But you are also given the Tools to develop your own web-based Home Business. This gives you the opportunity to enjoy our Quality products and reap the rewards of how it sells itself. THIS IS THE GOOD STUFF!!! ***NO Hormones***NO Antibiotics*** Unlike most jerky in the marketplace, Jerky Direct Natural Jerky is made from Beef, Buffalo, and Turkey that have never received artificial growth hormones or antibiotics, and most products contain NO Preservatives. Not only does our products Taste GOOD, But They are GOOD For you!! THE TOXIC FREE PRODUCTS!! ***Toxic Free Skin Care and Healthy Supplements*** This is a 27 Billion dollar industry. Toxic free Skin care Products and Omega Krill Oil natural Supplements. These are New products just added to this amazing opportunity. In the very first month of the radiance line being added,, Most of our members Doubled their income by joining our second Team in JDRadiance.com By adding "Enhanced" commissions, We are now generating additional income and additional sales commissions too!! The same principals apply as to our amazing Team Building. In less than one month,, The JDRadiance Team is already building its 3rd level of Members. THEY LIKE US!!!! ***We are GROWING at a rate at which OTHER Sales Companies can ONLY DREAM*** Customers have decided that they Love JD Premium Products ( Jerky Direct ) We are growing Rapidly. Jerky Direct averages a HUGE number of hits each month and our customer retention is Excellent, at a rate at which other direct sales companies can only dream!! Our Jerky Snacks have received great reviews with customers raving about our fresh, soft products. Just One taste and You will agree. Ask us for a sample of our Great tasting jerky snack. OUR TEAM WORK!!! ***We Have A DEDICATED Team. ALL Of Us Are Working,, Filling OTHERS Like YOU!!*** When you Join Our Team in Jerky Direct, You not only receive ALL the above, But you receive a unique way that we are building this business. We Are The very FIRST "LIVE" Team build of Jerky Direct. We "Place" new members in YOUR Line to help Grow YOUR Business and in turn,, We will Teach YOU to do the same. This insures a Strong and Forever lasting Team in Your Business. A Business that will last Year after Year!!! Our Team has had the fastest Growth in Jerky Direct. We are a top 8 Producing Team and we aim to "Stay" this way. There are many members Forums to help with you getting started and unlike other Teams,,, We Are ALL Here to help YOU! We will teach YOU to do the same with YOUR Team. We are ALL Team Leaders. We are ALL Dedicated to earning a income from home and KEEPING It!! JOIN US TODAY!!! JOIN US TODAY!! We Guarantee your success. For Jerky Snacks and Healthy Supplements. 11:11 PM - Wednesday, November 14, 2007Business and YouHere is an article for women on how to start your business by being different, not by being a copycat.Good advice for us females! Women in Business Business And You by Debbie Solomon What is the Hottest and Most Achieved Phenomenon going on in the cyberworld today? YOU GOT IT!.....Starting your Own Business! It is so much easier to start your own business these days. You do not need $1,000's of dollars of overhead just to get started. Most people these days only need a computer with internet access. There are more home businesses starting everyday. The percentage rate is increasing faster than Gas prices are rising. THAT IS BIG!!! So, now you realize the concerns so many people are now encountering. With Home businesses increasing so rapidly, how are YOU going to compete with that? That is Keyword...COMPETE! It is a dog eat dog world out there and everyone is out to get a piece of that American Dream. How can you beat the competition? Get to know them. Once you have your business plan laid out, your product line in order...the next step is to research your competition. See what they are doing. Get ideas, write them down. A lot of businesses are giving away FREEBIES. Everyone loves Freebies. Can't go wrong with that. Look for FREEBIES that NO other competitor has. Look for specials that will enhance your product line. Be DIFFERENT! The main reason you research other competitors is to do exactly the opposite. Sound strange? The last thing you want to do is to be like your competitors. Why are they going to buy from you when someone else has the same thing? A Word Of Warning.....Do NOT be a COPYCAT!!! You will notice a lot of competitors with great graphics, great selling strategies and a great site. This does NOT mean you will be able just copy what they do! I see so much of that and it is sad. How will you be DIFFERENT if you do what everyone else is doing? You can have a very common product, add some twists to it and have one of the highest traffic generated sites for that target market. But where do you come up with these ideas and twists? It is called surfing the NET! You will be amazed of what you can find out there. Here are some example of being DIFFERENT: **FREE E-Books is Great...but very common. The Twist....Write Your OWN E- Book. Share your experience. **Give away FREE Vacations. There are tons of company's that are striving to have businesses market them on their site in exchange for FREE Vacations. The Twist.... Look for a different kind of Vacation giveaway. Not only an island giveaway. Look for a unique vacation setting. **Collect helpful Tools that are related to your product or service and Give them away. The Twist...Create a Members only site with these tools and offer FREE Access. **Write your own newsletter. The Twist...ADD Humor! **Start your own Discussion Forum relating to your product line or service. Offer help! The Twist....Offer everyone in the forum a FREEBIE just for joining in on the discussion! Are you getting the idea? All these ideas are very common. But none of them are your own. Add those twists. It will keep you energized. It will excite your prospects. Owning a business online or offline can really be boring if you let it. SO DON'T LET IT! Use your imagination. Your business is YOURS! NO one else's. NO one can tell you what you can and cannot do. Create your dreams! Have the business you love and most of all just ENJOY IT! ----- Author: Debbie Solomon Debbie is the Creator of The HomeSource Arena, which is The Leading Source in Certified Home Employment, and owner of The Online Exchange Ezine, a Top Rated, world renowned Ezine. The only Ezine that will give you FREE Access into an Exclusive Members Only Club, just for subscribing for FREE to The OnLine Exchange Ezine. Please visit her site at: http://www.marketingtrendz.com editor@marketingtrendz.com 6:48 PM - Thursday, October 25, 2007Like Books, Entrepenuers Are Always Judged By Their CoversThis interesting article is by Tim Knox, who is a successful marketer who even has his own radio show.Like Books, Entrepreneurs Are Always Judged By Their Covers
by Tim Knox Copyright © 2007
Raise your hand if you've heard these snippets of wisdom before: you should always dress for success; you only get one chance to make a first impression; and of course the ever-popular: you can't judge a book by its cover. These old analogies came to mind recently when Megan Williams, North Alabama Director of Business Network International (BNI) was a guest on my radio show and shared the story of how she made the successful transition from worker bee to entrepreneur (you can hear the replay of the interview here). Megan graduated from Auburn University with a degree in Civil Engineering and went to work for the construction arm of Chevron in her early twenties, until a few years later when an experience with a business coach lit the fire of entrepreneurship in her own furnace. Within a short time Megan, who is from the small town of Union Grove, was back in Alabama seeking the right business opportunity for her. To make a long story short, Megan purchased the BNI franchise for North Alabama at the age of 28 and formally launched her career as an entrepreneur. BNI is a networking organization that serves to bring entrepreneurs from all industries together to network and share leads. You would never suspect it by looking at her now, but there are a couple of things that you should know about Megan before we continue: Megan grew up a self-professed tomboy and started her business after years in the construction industry, so her standard manner of dress was khaki pants and button down shirts. She didn't mention steel-toed work boots, so I'll leave her footwear to your imagination. By her own words, her hair was "long, straight, and air-dried" and she wasn't a big user of makeup. So when she started attending networking functions and chamber mixers to promote her business she noticed that she wasn't getting the warm response from other entrepreneurs that she expected. Eventually, Megan was pulled aside by a well-meaning friend who said, "Girlfriend, if you're gonna be a success, you gotta dress for success." OK, that actually sounded like Oprah in my head, but you get the point. With the help of her friend Megan went through an extreme makeover and began dressing and acting like a successful entrepreneur. She cut her hair, donned more professional attire, started conducting herself in the manner of a successful entrepreneur, and immediately saw the difference. "It was like my credibility went up a thousand percent," Megan said. "Because I looked the part of the successful entrepreneur, people started treating me differently. They were all of a sudden talking to me and listening to me and taking an interest in what I had to say. It was amazing!" Megan learned a great lesson that all entrepreneurs learn at one time or other: we live in a shallow world where people do judge books - and people - by their covers. You are judged by the clothes you wear, the way you talk, the people you hang around with, how you conduct yourself in public - even your handshake. That's just the way it is. Live with it or get out of business. Now some of you may find it offensive that we live in such a judgmental world, but consider this: if you were to consult a brain surgeon and he came in wearing a dirty t-shirt, baggy jeans that dipped below the waist of his boxer shorts, and worn out flip flops, how much trust would you have that this person was capable of working on your brain? Probably not too much. In business and in life people judge you everyday, just as you judge everyone else. And most of us base our opinion of others on our first impression of them. We make the decision to either like them or loath them within the first minute and you know as well as I do, my holier-than-thou peers, that we do not do business with people that we don't like. First impressions are hard to change, so make every effort to make every first impression a good one. Just use your commonsense. Consider the industry you're in and dress and act accordingly. If the standard dress code in your industry is a suit, wear a suit. If your industry dictates khaki pants and work shirts, wear khaki pants and work shirts. If you show up at a job site wearing a suit you'll never hear the end of it. And more than anything act like a professional. Wearing a thousand dollar suit and acting like an idiot just makes you a well-dressed idiot. Customers must have faith in you before they will even consider your product. Remember that the next you think about being rude to someone or making a public spectacle of yourself. You never know who's watching. Tim Knox's new book "Everything I Know About Business I Learned From My Mama" is available now in bookstores and at http://www.timsmama.com .
9:22 PM - Thursday, July 12, 2007Laziest Way Ever To Make Money OnlineSUBJECT: Laziest way ever...
Here's a true lazy way to make money online... http://www.autopilot-profitsystem.com/aff/?r=catlover3
This turnkey money machine prints 24/7 profits for you...automatically! I know it's hard to believe but you have to see it for yourself: http://www.autopilot-profitsystem.com/aff/?r=catlover3
Anyone can do make money with this! Respectfully, DonnaZ __________________________________________________________________ http://www.bizzyblogz.com/DonnaZ
11:51 PM - Thursday, March 8, 2007Viral Software GiveawayFROM - DonnaZ Subject - Why VFG When This is FR*E? And Better
You may hear a lot of people talking about "Viral Friend I don't have anything against them, but this is fr*e - and http://www.viralsoftwaregiveaway.com/?13365 After looking at the comparison, it's clear Galloway See if you don't agree . . . Enjoy! DonnaZ P.S. Galloway normally sells this software for $97 , and ______________________________________________________________________ http://www.bizzyblogz.com/DonnaZ
2:03 AM - Sunday, March 4, 2007Why Small Ticket Sales Are BestYou gotta love Charlie Page, he tells it like it is without using hype. Enjoy his advice on why it is better to sell small ticket items than large ticket items.
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9:00 PM - Thursday, March 1, 2007Finally Newbies Can Make MoneyHi there I just had something come into my inbox that has gotten me really excited. It's called "The Easy Home Business System", and it's the first no cost course I have found online that can totally turn your business around if you're a newbie! First, to get this course, you don't need to have a dime in your pocket because it's totally free with no strings attached. It's the first course of its kind to completely cover everything you need to know about starting your own online business. "The Easy Home Business System" will show you exactly what you need, and how to get it to get started. It will cover the different things you can do online to make money such as creating your own digital products, promoting other people's products as an affiliate, and more. It doesn't stop their either... You'll also learn about website building, success thinking, building your online income in ways you never thought you could, finding online partners to help you, and so much more! I personally can't believe Liz is giving this all away for free, but if you go to http://www.theeasyhomebusinesssystem.com/members/?rid=1177 right now, you'll see that it honestly wont cost you a penny to get your hands on "The Easy Home Business System" so make sure you grab it today! http://www.theeasyhomebusinesssystem.com/members/?rid=1177 To your success! DonnaZ ______________________________________________________________________ http://www.bizzyblogz.com/DonnaZ
12:04 AM - Saturday, February 24, 2007Three Keys To Succeeding This YearIf you haven't found success on the internet yet this article by Charlie Page may inspire you to bigger and better things.
Three Keys to Succeeding This Year
http://www.bizzyblogz.com/DonnaZ
11:43 PM - Thursday, February 8, 2007Hi Fellow Marketers...Learn To Launch Your Own ProductsHi Fellow Marketers, Listen.... If you are one of those people that http://www.launchyourproducts.com/pls/?launch-it-now=737 You will not only learn how to make your Just think about it.... Someone else spends up to hundreds of hours of This step by step system will teach you exactly Regardless if you know any html, or even know http://www.launchyourproducts.com/pls/?launch-it-now=737 Good Luck, Donna PS. There is a chance this site may be pulled. 2:23 AM - Wednesday, January 24, 2007Will 2007 Really Be Different For Your Online Business?Here's another good and timely article from one of my favorite internet marketers. Following Willie's advice can help you focus on the most important projects this year. He talks about five areas of concern.
Will 2007 Really Be Different For Your Online Business? http://www.bizzyblogz.com/DonnaZ
1:49 AM - Saturday, January 20, 2007Some Do's and Don'ts For Getting Started With Internet MarketingIf you are a beginning internet marketer you may feel like you are swimming upstream. There is a lot to learn and so much confusion about this business. This article offers advice from an experienced and successful internet marketer.
Some Do's and Dont's For Getting Started With Affiliate Marketing ___________________________________________________________________ http://www.bizzyblogz.com/DonnaZ
7:20 PM - Thursday, January 11, 2007Why You Aren't Making The Money You Want To On The Internet and What To Do About It!Are you having difficulty making money on the internet? Do you have your finger in too many pies? This article may be the answer to your problems with online marketing.
Why You Aren't Making The Money You Want To On The Internet And What To Do About It! ___________________________________________________________________ http://www.bizzyblogz.com/DonnaZ
7:10 PM - Thursday, January 11, 2007Resell Rights..Resale RightsDo the various types of resell rights confuse you? What is the difference between resell rights and resale rights? They both refer to rights to sell a product you purchase. You can keep all the profits from sales. Your customers cannot resell the product, they can only use it themselves.
Master resell rights or resale rights refer to the product you purchase as well. You can sell the product and keep all the profits. Your customers get resell or resale rights which means they can sell the product, but their customers can only use the product themselves.
Full master resell or resale rights refers to the product you purchase as well. In this case you can sell the product, keep all the profits, your customer can sell the rights and keep all the profits and their customers can also sell the rights and keep all the profits on down the line from seller to purchaser.
You must read the license for the product to make certain of what type of rights are included. Otherwise you could get in legal difficulties for giving resell or resale rights to a customer when that is forbidden by the original owner. If you do not receive a license with your product, contact the original owner for clarification of what you can do with the product.
_________________________________________________ http://www.bizzyblogz.com/DonnaZ you may reprint this article if you leave this resource box intact. __________________________________________________ 11:55 PM - Tuesday, January 2, 2007Acceptable Affiliate PracticesThis article by Dr. Mani is right on the spot about affiliate marketers and how they operate their business. He gives some rules we can follow to make a better impression on our customers.Over the last decade, Affiliate Marketing has become a specialized field of Internet marketing, spawning off multiple sub-industries, generating mega-profitable businesses and creating heroes and role models called 'SUPER affiliates'. More recently, as the industry matures, definitive courses covering the various tactical and strategic elements of affiliate marketing were launched that shaped the way affiliates work online. Best practices and power-tactics for raising an affiliate's performance, maximizing profits, adding value to clients and optimizing business processes have radically altered the way affiliate marketing is practiced today. While tactics and strategy no doubt have their value, what has been ignored until now is a definitive set of ethics or 'acceptable behavior' on the part of affiliate marketers. This is an effort to piece together a document that would serve as an unofficial 'rule book' or a set of guidelines 'good' affiliates would adhere to. The concept behind 'Acceptable Affiliate Practices' is simple: define standards that will benefit, enhance value and boost bottomline profit to the three players in an affiliate marketing transaction - the vendor, the buyer and the affiliate. Here are 5 rules I use to guide my thinking about affiliate promotions to an audience of interested prospects: 1. Respect the chain - both upstream and down. Vendors create products or services, process orders and handle customer support. Buyers consume what they purchase - and benefit from it. Affiliates are in the middle, playing matchmaker to bring buyer and seller together. Respect for the chain means striving for win-win deals that benefit everyone - and harm no one. A quick 'rule of thumb' to decide whether or not to do something is to ask oneself: "Will it harm any part of the chain?" 2. Review with empathy - It's simple. Put yourself in your buyer's position. Review the product or service you are promoting as an affiliate just the way you would like it to be done for you. Focus on benefits and risks, as perceived by your buyer. Don't 'sell' in a way you would not like to be sold to. 3. Research your recommendations - The best practice would be to personally buy (or ask to review) the thing you are recommending. Put it through the paces, see how effectively it works. Only if it passes your rigorous testing, promote it to your prospects. If this is not practical, research as much as possible about the item, the vendor, the industry, the market, and use your best judgement about the value it will provide in your affiliate recommendation - making it explicit and clear that you have not personally tested it out. 4. Add value - Focus on bringing more value to the transaction. Your buyer should ideally feel better about ordering through your recommendation than by doing it directly from the vendor. You could do this by saving your prospect time, effort or money in arriving at a buying decision. 5. Offer bonuses - within reason. Adding extra bonuses to a product, converting it into a 'package' is an excellent, effective affiliate marketing tactic. It is also often abused. Strive to enhance your buyer's experience by carefully selecting the bonuses you throw in. Targeting them to your buyer's needs is more important than the number, price or size of your bonus pack. There are many other 'rules' that would likely fit into this document, as we refine and enhance the concept. Maybe there is even a role for an informal industry-specific agency that would expand on the AAP guidelines, making them increasingly better and more effective. Would you like to add or modify these rules? Post to your blog and send me a link to drmani (at) ezinemarketingcenter (dot) com and I'll add it here. I will also tag all posts related to this idea with the tag "affiliateacceptablepractices" on del.icio.us Technorati tags: Technorati Tags: Dr.Mani, memes, affiliate marketing, acceptable affiliate practices, affiliateacceptablepractices, affiliateacceptablepractices 2:43 PM - Thursday, December 14, 2006Online Predictions For 2007Are you curious about what might happen in the world of internet marketing over the next year? Jim Edwards has some plausible predictions. Perhaps you can get some ideas about what you should focus on for the upcoming year.Online Predictions For 2007 - by Jim Edwards-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=-=- Online Predictions For 2007 - by Jim Edwards © Jim Edwards - All Rights reserved Around this time of year I always like to make a few By the way, I'd like to point out that I was screaming from So, let's peer into my crystal ball, delve into the future, * Isolation and Info-Overload * If anything, the "info-overload" syndrome worsened in 2006 Though this trend will only increase in 2007, all is not Because of these feelings of isolation and overload, new These solutions will manifest themselves in many ways * "Mash-Ups" and "Widgets" Will Rule * For example, Maps.Google.com not only enables you to plot Search "hardware store Williamsburg VA" and Google returns a "Widgets" take an opposite approach. Widgets are small software applications that use only a part An example is the little weather widgets available from many Instead of logging on to a website to wade through all the Both mash-ups and widgets save incredible amounts of time * Social Networking Sites * Don't believe me? Look at the explosive growth of MySpace.com, eHarmony.com, As the software and server power to create these sites gets * Video, Video, Video * With Google forking out over a billion dollars for However, one trend to watch for is anything that will bridge Despite the popularity of online video, people still enjoy I predict TiVo will come out of the gate with an easy way They operate the equipment, have the audience, and it just —- Jim Edwards is a syndicated newspaper columnist and the co- "The Lazy Man's Guide to Online Business" ============================== ** Attn Ezine editors / Site owners ** Feel free to substitute your affiliate link in place of Earn up to 50% on every purchaser you refer! Affiliate details are available here: If you do use the material please send us a note © Guaranteed Response Marketing, LLC ______________________________________________________________________ http://www.bizzyblogz.com/DonnaZ _______________________________________________________________________ 8:15 PM - Thursday, November 23, 2006Are You A Smart Marketer?Are you a smart marketer when it comes to promoting your product or do you flounder around not setting specific goals? Charlie Page has some suggestions for you on how to be successful in this field.Are You a S.M.A.R.T. Marketer? (c) 2006 Charlie Page http://www.RealWorldTactics.com ------------------------------------------------------ It seems that everyone wants to make money online. And why not - working online *can* be one of the most rewarding things a person can do, filled with lots of time off, good income and the satisfaction of a job well done. OR ... it can be a nightmare. Filled with information overload, confusion, spending too much on products that deliver too little and more. Getting started online for most people is tough to say the least. So, how you can you from hype to hope? How you can go from where you are now (no matter how good or bad that is) to the place you want to be? You get S.M.A.R.T. If you have spent much time in self-help literature or sales training, you've probably heard of setting SMART goals. Here's the way I learned it. To be effective, a goal must be ... Specific Measurable Attainable Realistic Timely And SMART goals really do work best. So ... how can we apply this to marketing online? Let's take a look together. -------------------------------------------------- NOTE: This is not only for full-time marketers. If you want to sell things online, either your own product, an opportunity, or earn as an affiliate, you ARE an online marketer, and this does apply to you. -------------------------------------------------- >>> SPECIFIC Is your marketing specific? By specific I mean this -does the thing you are promoting solve a *specific* problem. In today's competitive Internet climate, selling general benefits won't make the grade. To get people to take action today you've got to be specific. The more specific the better. For example, if your product helps people save time, tell them *how* it will do that. If it helps them make money, tell them *how*. The more specific, the better. After all, the job of your website is to convert already interested people into customers, and not to take people who are wholly uninterested and get them to buy. >>> MEASURABLE Ah, testing and tracking. It's been the mantra of top marketers for a long time. Ever wonder why? Because without *measuring* the results of what you do you simply can not KNOW what works and what doesn't. Some people harbor a fantasy that everything top marketers does works. Nothing could be further from the truth. But effective marketers can quickly shut down a failing promotion, and quickly ramp up a successful one, because they are *measuring* results along the way. Want to begin making real use of tracking tools without becoming a 'tracking nut'? Start by using an ad tracker. Whether you use a service like AdMinder or a script running on your web server like ProAnalyzer, or (like me) the tracker that comes with your shopping cart, start using tracking links to measure response. Oh, and they're not just for ads. You can measure which buy link gets more sales on your sales page. You can measure which email message in your follow up series sells the most. The possibilities are almost endless. >>> ATTAINABLE Forgive the rant, but this is my pet peeve. If you find a site that says you are going to get rich overnight or that they are going to do all the work for you or that people routinely go from rags to riches with their system please listen carefully. THEY ARE TELLING YOU A LIE! Just ask the thousands of people who bought into the latest pyramid schemes only to see their 'investment' disappear before their eyes. The fact is, the Internet is the *best* place to have a business. No offline business can offer the level of income combined with time freedom (and no employees!) that the Internet offers. But success online takes time. It takes *understanding* the process. It takes learning the language. It takes trial and (sorry to say it) error. Are there ways to shorten the learning curve and get successful faster? You bet. Is there a way to (and I know you've heard this one before) SKIP the learning curve, follow a series of steps, and make all the money you want. Nope. Is your marketing attainable? By that I mean, are your marketing goals attainable? Almost any level of income you can imagine can happen online IF you take the time and effort to master an area and let that area of expertise carry you to heights you only previously imagined. >>> REALISTIC This sounds like the last point, but it's not. By 'realistic' I mean this - are you expecting too much or too little from your marketing? Is your marketing mindset realistic? Here's where I see this happen. People buy a membership to the Directory of Ezines, and then buy an ad, and then don't make much money, and then think the ad failed. Just yesterday a guy wrote to say that he ran an ad (cost him $40) and he got 300 visitors and was disappointed. Is his marketing mindset realistic? Heck no. I could retire with that kind of return on investment. At 300 visitors he *should* have made three sales or more. Unless he's selling packs of gum, he should have been wildly profitable. Let's look deeper. At 300 visitors, if his marketing was good, he would have had at least three sales and about 100 people join his mailing list. If his product sold for $50, that's a $150 return on $40 PLUS 100 opt-in prospects, many of whom would eventually buy. Not bad. But he thought he should have made $1000 on the $40 and was upset. Not realistic. Not very realistic at all. The key to having a realistic marketing mindset is to know the numbers. How well should a website convert? Start with 1% and build from there. It's all a matter of testing and tracking. Only then can your mindset be truly realistic. >>> TIMELY They say timing is everything, and so it is with marketing online. Now timing can mean many things, so let me focus here on two areas. 1. How Often You Communicate With Your Mailing List. If you have a mailing list (and you really must) you should let them hear from you no less than twice a week. I know that some people say that's too much, and some say it's too little, but I think it's just right. Anything less and they forget you. Anything more and you risk running them off. Now, if you have told your list up front that they will get emails every day or five times a week, then do that. Remember, this is just my opinion folks. But it's based on about seven years of testing and tracking. Bottom line? Find what works for you. Better to do too much and back off than become the forgotten man or woman. 2. The Time Of The Month That Your Marketing Happens. Ah, one of my favorite 'tricks of the trade', yours free. I like to plan my major marketing to hit between the 15th and 19th of the month. Why? Because that's when people have the most *disposable* income. And everything we sell online - whether we think so or not - is bought with disposable income. No on in their right mind is not paying the mortgage in order to buy your book. They are skipping dinner out (a discretionary purchase) in order to buy from you. So, is your marketing S.M.A.R.T.? It can be if you take what you read here today and do something about it. I hope that's the choice you make. ;) ******************************************************* Charlie Page helps people succeed online. How can he help you? Find out now at his main site or call his toll free number. http://www.RealWorldTactics.com _____________________________________________________________________ http://www.bizzyblogz.com/DonnaZ _____________________________________________________________________ 1:28 AM - Tuesday, November 21, 2006Starting Your Own Home BusinessAre you trying to start your own home business? This article gives you some tips on how to achieve this.
Starting Your Own Home Business! http://www.bizzyblogz.com/DonnaZ _____________________________________________________ 3:14 PM - Thursday, October 26, 2006How I Put 5000 Members On My List Since Last SummerI thought this was a good article for beginning internet marketers like myself who need tips on how to get an email list.How I Put 5000 Members On My List(s) Since Last Summer by Michael Worthington copyright2006 Today, one of my subscribers and customers was telling me how he was drowning in information overload, and just couldn't seem to get anywhere with his business. The following article is basically what I sent him in return. The first thing you need to do is build relationships with other marketers--as many as you possibly can. Next, either research and write a short report on some "niche" subject and offer it with Private Label rights along with a keyword list to them as a free download for their subscribers. Or, you can take a Private Label Rights product, rework it, change the title, add some content, add your name as the author, and offer that instead. I did this with a report on improving the circulation in the lower body, and have added over 2000 subscribers to one of my lists since last summer. I have problems with circulation so while I was researching remedies, I thought other people might have the same problem, so I put all my research in a report and gave it away with Private Label Rights. Another thing I did was put together a Private membership site and let some other marketers give away free one-year memberships to their subscribers. Altogether, this has added over 5000 subscribers and members to my lists and it's virtually "Hands Off"! I realize these aren't gigantic numbers like some of the "gurus" throw around, but did I mention all this was practically automatic? Like in "Do the work one time and keep on getting subscribers"? Now, granted, it's not easy to do, but it is just that simple! Yes, it will take some work, but if you focus on one thing at a time, I guarantee you'll be getting quality subscribers by the dozens. The wonderful thing about this is...you can keep on repeating the process, over and over until you run out of marketers to contact! ;-) There's no limit to the size of the list you can build by doing this one simple process over and over again with different people. This truly is the "Million Dollar Secret". What you do with it is strictly up to you! Michael Worthington Feel free to re-distribute this article or use it in your newsletter as long as you leave the resource box intact. ------------ Michael Worthington has been selling products offline for over 35 years, and on the internet since 2002. His latest venture is Video-How-to.com, a private membership site dedicated to teaching you how to build and maintain a profitable website. http://www.Video-How-to.com _____________________________________________________________________ http://www.bizzyblogz.com/DonnaZ 8:05 PM - Tuesday, September 5, 2006How To Evaluate MLM BusinessesAs I was checking into an MLM program I was strongly considering joining, I came upon this article that cautioned me to be careful and to evaluate the program before jumping in. I am sharing the article with you so you can evaluate all those MLM programs on the web before joining and possibly losing your money. It gives good advice on what to look for in the sales pitches."How to Evaluate Multi-Level Marketing Businesses" With the increasing interest in home businesses, and the internet explosion in full swing, we are constantly being tempted to participate in many of the multi-level marketing plans available. It is important to evaluate closely the opportunities presented, to determine the legality and soundness of a business. Consider what participating in an illegitimate business scheme could do to your personal and business reputation, and try to ensure that you have made a carefully considered decision. Here are some guidelines to consider when selecting a multi-level or network marketing business: 1. The business must have a product to sell 2. The business should focus on the sale of a product and not
recruitment 3. The product that is being offered must be legitimate and
useful 4. The business doesn't promote get rich quick
promises What are some examples of legitimate MLM, network marketing, direct sales businesses? You have probably heard of many of them: Tupperware, Discovery Toys, Pampered Chef, Creative Memories, 1800PartyShop, Nikken, Avon, Mary Kay. The foundation of their business is the sale of their product, not unlike a traditional brick and mortar store, and the products that they offer are good and useful. You can make money by selling their products, but they would not promise you to get rich easily and quickly. Most illegitimate offers have the following factors in common: If you've put the above items to the test and are still unsure, here are some
resources for reviewing business legitimacy. Discussion groups on Network Marketing: - is_it_a_scam@egroups.com You can also find good information by going to one of the major search engines, and doing a search on the actual business name you are considering. It is important to do a thorough investigation of any multi-level marketing program when you are considering it seriously. There are lots of opportunities available: many are legitimate; many are not. Use the resources listed here to make a sound decision, carefully considering the business presented. If you are careful in the initial phase of business selection, you are bound to reap the benefits later. -------------------------------------------------- ______________________________________________________________________ http://www.bizzyblogz.com/DonnaZ ______________________________________________________________________ You may comment below. 5:41 PM - Monday, August 28, 2006Will You Be In This Business Prospering Five Years From Now or Will You Be Another Marketer Who Dried Up and Blew Away?This article by Marlon Sanders is an excellent one on longevity in the internet marketing business. Marlon is a well-known successful internet marketer so you need to think about his words of wisdom on the subject.^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^ B. "Will YOU Be In This Business Prospering Five Years From Now Or Will You Be Another Marketer Who Dried Up And Blew Away?" By Marlon Sanders ^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^^ Pretend it's five years from now. Are you still in the marketing game? Are you in the game or out of the game? Are you still at your job or not at your job? Are you burnt out or not burnt out? Or have you moved on to turning a buck via real estate, vending machines or whatever the hot opportunity of the month flavor is? What's the difference between those who were doing well online 5 years ago but today are "out of the game." They are doing somethin' else for a living. What's the difference? I want to point out the 3 "longevity factors" that make a difference. LONGEVITY FACTOR ONE: The Time For Dollars Trap You've heard the saying "All that glitters isn't gold." Nothing could be more true online. There are a plethora of gimmicks on the web. You get a new one almost every day on the Internet. The people I personally know who are still in the game have 1 thing in common -- A LIST. You either have a business that is list-based or transaction-based. An list-based business builds up value as your list grows. A transaction business means five years from now you're still hustling to turn that seo buck or that ppc buck. If you have a list, and you cultivate a relationship, five years from now, you have a source of income. You are better off than you were 5 years before. Without a list, 5 years from now, you're still "turning transactions" to bank some coin. I said it years ago in Amazing Formula. "The money is in the list." If you're in a transaction business, that means each day you're trading your time for dollars or money. To make more transactions, you gotta spend time. The only way to escape that is to have a list and to have products. That way, you escape the trap of having to trade YOUR time for dollars. The products sold to your list do it for you. LONGEVITY FACTOR TWO: The Rainbow Trap You've heard the expression "chasing the pot of gold at the end of the rainbow." That's pretty much what we all do. But if you're always chasing and never doing, you've fallen into the trap. The fortune is in selling the tickets to go see the rainbow. That's how the dude at the end of the rainbow got his pot of gold -- HE SOLD SOMETHIN! My friend Jonathan Mizel lives in Maui, Hawaii. And when you're in Maui, there are some gorgeous rainbows. But the price of seein' rainbows isn't cheap! No one makes any money until someone sells somethin' to someone and someone else buys it. I talking at the end of the day. For example, there'd be no adsense income if someone else wasn't buyin' those clicks. Funny thing is, even the people who say you can bank some currency without sellin' something have GOT something to sell to YOU to show you how to bank money without selling! How's THAT for interesting logic! The people who are in the game and stay in the game have their own exclusive product or service to sell most of the time. Ask Google. Ask Bill Gates. Ask Yahoo. You gotta have a product or service to sell. You gotta sell it. And in most cases, you need to have an exclusive on it. LONGEVITY FACTOR THREE: The Quick Start Trap People wanna get off to a quick start. So the desire is to take shortcuts. I won't create my own product. I'll just buy this super duper reprint rights package to 1,000,000 products or whatever. (Not that reprint right packages are bad...it's all about the person's mindset buying them>) Or this method doesn't require a product, a sales letter or anything else. You just watch the video and click the buttons on the software. And money comes in. What a deal, eh? Truth is, at the end of the day, no one is makin' any money until someone sells and someone buys. Simplify your life and skip the quick fix pitches. Stop searching for that pot of gold at the end of the rainbox. Start SELLING rainbows on cards, tickets to SEE the rainbow, rainbow concerts, rainbow hats, ebook on best places to find rainbows. Stories of people who FOUND the pot of gold at the end of the rainbow. Years ago I said "the money is in the list." Today, I add to that. The money is in the selling. The money is in the selling. The money is in the selling. Don't believe me? Look at all the people SELLING YOU a way to stack some paper without you having to sell anything to anyone else. Five years from now, will you be in business or won't you? 1. Will you have your own list? 2. Will you have your own exclusive products? 3. Will you still be hunting the quick fix or will you have laid a foundation for the future? One of the things I've tried to do since day 1 is to boil out the fluff and turn the complex into the simple and give you simple action steps to do it. Bottom line: Marketing is about finding demand, that is finding markets for products and services and filling the demand for a profit. You wanna be in business 5 years from now? You wanna be sittin' by the beach or being able to enjoy freedom? Then discover the secrets of finding markets and fulfilling wants at a profit. Folks, at the end of the day, ain't nobody makin' no money 'till somebody sells somethin' to somebody. And if you wanna buy yourself the FREEDOM you want, you gotta have products that earn bux for you, so you don't gotta earn 'em yourself by tradin' time for dollars. How's that for an esoteric secret of success? I hope this article gave you ideas and is useful to you. ----------------------------------------------------------- Marlon Sanders is the author of "The Amazing Formula That Sells Products Like Crazy." If you'd like to get on his mailing list and receive tips, articles and information about online marketing, visit: http://www.amazingformula.com _____________________________________________________________________ http://www.bizzyblogz.com/DonnaZ Comments are welcome. 11:59 PM - Friday, August 18, 2006You Really Should Be UpsetWillie Crawford has a straight-forward way of explaining the facts of internet marketing. Here is another excellent article by him.You Really SHOULD Be Upset Copyright 2006 by Willie Crawford There are people spreading inaccurate information and misleading you in Internet marketing. Some of them do it unintentionally - they just repeat things they've heard. Others do it intentionally - they take advantage of your greed, or they produce products full of theory. Either way, you get the same results. You spend years trying to market things without any real success. I'd like to ask you to do me a favor today! Look at what you're selling, and how you're selling it. Then ask yourself, "Is this working?" If it's not, then you need to do something differently. Most likely, you need to change your product mix. If you're offering your market a product, and they're not buying it, it's because they don't want it (at least not the way that you've packaged it). No matter how good you think that the product is, you need to drop it and find out what your market WANTS. The real experts will tell you, "Sell them what they want." The real experts won't tell you, "Sell them my products!" Your market may not want my products. It took me a while to understand that "market to product match." When I first built my soul food website at http://Chitterlings.com I tried to sell them a variety of Internet marketing products, and all kinds of affiliate products. They kept telling me that wasn't what they want. When I finally listened, and wrote a cookbook, I created a six-figure residual income stream! It is possible that you're selling a product suitable for your market, but packaging or presenting it all wrong. Do a little price testing (without reducing your price too much). Also test packaging the product with other related, desirable products. In your copy, test making different parts of that package your lead product. That may make a big difference. I titled this article, "You Really Should Be Upset." That's because often the cause of your failing to make any progress is simply that you've bought into the hype. You've bought rights to unwanted products, or worthless programs. You bought into the hype because YOU wanted to believe that you could build an online business with no monetary investment and no work. That makes it your fault, but the person serving up the hype bears some of the blame too. Many shysters never see the results of their misleading the flock. They're like the high altitude bombers that drop bombs through the clouds and never see the resulting death and destruction. All these shysters know, is that when they tell you what you want to hear they make lots of money. Likewise, many people write copy so good that it does get the unknowing to whip o |